Section: Emotion vs. Utility: The Shopping Experience
Price:
$15.00 Delivery: Immediate Online Access
Publication Date: 01-APR-03 Pages: 4 Format: PDF document 
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Section DescriptionChannels as well as chains and individual stores must live up to consumers' expectations and needs, providing shoppers with both an emotional connection and utility benefits.
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Report Hierarchy
» Full Report:
[N]sight - Are You Experienced?
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» Section:
Emotion vs. Utility: The Shopping Experience
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Keywords: dieting, control, market, weight, information, trends, loss, research
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About The Hartman Group |
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The Hartman Group, Inc. is a full-service consulting and market research firm offering a wide range of services and products focusing on the health and wellness markets. Our experienced staff, with diverse, yet complementary backgrounds are experts in providing trade reports, syndicated studies, strategic consulting and customized research. This team has extensive knowledge and experience in marketing, business management, retail anthropology, sociology, nutrition, healthcare management, consumer economics and statistics. |
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