In Part One, we explore our efforts to understand the lifestyle factors of how consumers live, where they shop and what they buy, and how this has led us to develop what we call the "Hartman Model," utilizing a world perspective.

Hartman Group Research Reports

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About The Hartman Group

The Hartman Group, Inc. is a full-service consulting and market research firm offering a wide range of services and products focusing on the health and wellness markets. Our experienced staff, with diverse, yet complementary backgrounds are experts in providing trade reports, syndicated studies, strategic consulting and customized research. This team has extensive knowledge and experience in marketing, business management, retail anthropology, sociology, nutrition, healthcare management, consumer economics and statistics.