Section: BODY IMAGE & BODY WEIGHT
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$3,000.00 Delivery: Immediate Online Access
Publication Date: 01-APR-04
Format: PDF document 
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Section DescriptionWhile perceptions are important, it is nonetheless crucial to understand how consumers interact with objective states and knowledge. Chapter II considers the relationship between objective weight measures (one's weight, the BMI, etc.) and consumers' overall orientations toward self-improvement and weight management goals. |
Report Hierarchy
Keywords: wellness, control, management, health, overweight, weight, dieting, analysis
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About The Hartman Group |
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The Hartman Group, Inc. is a full-service consulting and market research firm offering a wide range of services and products focusing on the health and wellness markets. Our experienced staff, with diverse, yet complementary backgrounds are experts in providing trade reports, syndicated studies, strategic consulting and customized research. This team has extensive knowledge and experience in marketing, business management, retail anthropology, sociology, nutrition, healthcare management, consumer economics and statistics. |
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