SHOP: Other-Directed Shopping Generic Keywords: (What are these?) Obesity, Diet, Dieting, Portion control, Overweight, Wellness, Health, Weight Loss, Weight management, Research, Reports Publication Date: 01-MAR-06 Format: PDF Price: $8,000.00 Delivery: Immediate Online Access
Description Chapter Three examines the process of "shopping for others" and provides details on in-store experience, at the shelf marketing and the process of shopping with children. Chapter Three animates the world of family shopping with case studies (such as Daniel M.'s Trip to Buy Granola Bars) and discusses key elements of cultural shopping occasions and the meaning of retail environments to shopping families today. This includes examination of how parents and children classify groceries and their perceptions of healthy snacks, "regular" snacks, "junk food" and beverages as well as a variety of other products such as hygiene and personal care, household, and entertainment. Scroll to this section This is a section of the Full Report:
Children's Wellness 2006 AT THE INTERSECTION OF HOPE & ANXIETY Publication Date: 01-MAR-06 Pages: 94 Format: PDF Price: $1,500.00 Delivery: Immediate Online Access

Description

Children's Wellness 2006 depicts how families are evolving within the constantly changing world of health lifestyles, and how consumers shop and care for themselves and their children in ever more unique and individualized ways. Specifically, our research has revealed a complex world of human behavior characterized by ideology, belief, desire and, of course, practice. "At the Intersection of Hope & Anxiety" reflects the cross-roads both parents and children feel themselves at today as they live, shop and use a wide variety of products and services.

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